Ever heard of this before?
Promoting a columbarium as a FREE WIFI ZONE is one of the most oddly-ironic (redundancy intended) marketing ideas I had ever encountered. I mean, for crying out loud man, a prologue to your final resting place doesn’t have to be wifi ready… does it? C’mon… unless there is no way the gate of heavens will open for you without an email notice to St.Peter of your coming?
I mean, can you believe that? Right in front this Columbarium is a huge tarpaulin saying FREE WIFI ZONE? Was the idea thought about as a ‘COME-ON’ strategy or sort? Funny, I can imagine only one scenario, where a person calls a friend and ask ‘where are you?’ ‘oh I’m at the Columbarium’ ‘Oh-mi-gosh, who died?’ ‘No, I’m just here for the wifi!’ You see what I mean?
Whatever happened to the solemnity of the interment? For practical reasons they might contest, yes, it might makes sense for busy people, but putting yourself on a businessman’s shoes, would you bring work to your business associate’s wake? What’s a few hours of your time to spare? If it’s family who died, aren’t you entitled to a leave? Oh please.
Strange, but it seemed that the people behind it were not satisfied with their initial concept; months later came out with “THE ONLINE BUROL” oh, good Lord! I really don’t get it, sorry. Doesn’t that defeat the entire purpose of personally expressing your condolences to the family of the deceased? Yeah, yeah, I understand. Proximity wise, they must have conceptualized such, considering families abroad who usually are the ones that miss out on the funeral ceremonies.
For me, it’s only either you make it or not at all, send flowers or mass cards, offer vigils or sponsor a mass; but to see for the very last time a deceased loved-one over your webcam… that tops my list of the WEIRDEST THINGS. It will not even be on my NEXT BEST THING options.
I’m sorry but I can only assume one thing- that the marketing head of this columbarium happened to be a computer course graduate who just wanted so much to make the most of what he’s learned from school. That’s the only rational explanation that I deem acceptable. Perhaps, running a family business, he’s left with no choice but to think out of the box (by box it probably meant casket, haha) to be highly competitive. Let’s just put it at that.
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